Olive Branch, MA
DETAILS
from Tania Maxwell and Susan Rivo, Olive Branch Olive Oil:
We are happy to report that a new shipment of olive oil is on its way and should be arriving in the
Northeast in June. This oil comes directly from the Palestinian Agricultural Relief Committees (PARC
-http://www.pal-arc.org), a non-profit, non-governmental organization in the West Bank.
For over twenty years, PARC has been at the forefront of promoting Palestinian agriculture. PARC purchases its olive oil
from 85 different small farmer cooperatives throughout rural Palestine
and has been working hard in recent years to develop its Fair Trade Division (http://www.pal-arc.org/departments/fairtrade.html), which,
in addition to olive oil, also exports dates, zaatar, and couscous from Gaza. PARC is a member
of the
Palestine Fair Trade Associations and is the only Palestinian organization that has received the
Palestine Standards Institution certification for its olive oil.
Olive oil is the backbone of the Palestinian agricultural economy. Eighty percent of cultivated land in Palestine is planted
with olive trees, and the olive harvest provides between 25 to 50 percent of a
farming familys annual income. Olive trees, many of which are hundreds of years old, hold a deep
significance in the culture and economy of the Holy Land. As the political and economic situation in
Palestine
continues to deteriorate, with increased restrictions on the mobility of people, goods and
services, and with US and European aid cut off in response to the recent election of Hamas, olive oil
has become a matter of basic survival for many Palestinian families.
Palestinian farmers traditionally care for their trees without the use of pesticides or sprays. This oil is
in the process of obtaining organic certification. Because both light and heat are known enemies of olive
oil, Olive Branch Olive Oil comes in a dark green glass bottle that is optimal for storage. Throughout
the Mediterranean,
the olive harvest was poor this year. The harvest in Palestine
yielded only 6000 tons
of oil - as compared to 33,000 tons last year. As a result, prices are higher this year, although we have
tried to keep them as low as we can. Please note the new prices in the order form below.
This oil is also great for fundraisers. Organizations have been successfully reselling the oil at a slightly
higher price to raise funds for their own projects. This shipment should be arriving by the beginning of
June 2006, but please place your orders as soon as possible, as they will be filled on a first-come-first-served basis. Olive Branch Olive Oil is based in Boston, but we plan to
do a large delivery
to the NYC area. We will also do our best to facilitate regional drop-offs in other areas in the
Northeast and to coordinate bulk pick-ups by people from various locations.
Olive Branch Extra Virgin Olive Oil (First Cold
Pressed) comes in 750ml bottles.
Prices are as follows:
By the bottle (750ml): $16
By the case: $165 (12 bottles)
Bulk orders: $140/case (7 case minimum)
10% of the purchase price is donated to tree re-
planting and other development projects in the West
Bank. If you have any questions or would like more
information, please contact us at:
palestinebostonoliveoil@yahoo.com. Please be sure to
include both your phone number and email address so we
can contact you when the oil arrives.
Thanks in advance for your support.
Tania Maxwell and Susan Rivo, Olive Branch Olive Oil
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ORDER FORM
Name___________________________________________________
Organization_____________________________________________
Telephone_______________________________________________
Address_________________________________________________
Email___________________________________________________
I would like _________bottles @$16 per bottle
I would like _________cases @ $165 per case
I would like _________cases @ $140 per case (7 case
minimum)
Please make your checks out to "Olive Branch Olive
Oil" and send to:
Olive Branch Olive Oil, PO Box 1064, Arlington, MA
02474-0020 eas in Palestine.




